Focused Local Copyright 2023
Marketing Programs & Design Projects
The Focused Local team has successfully completed hundreds of SEO programs and website design projects for companies in various industries such as finance, education, retail, industrial, and business services for both locally and nationally focused businesses.
Our team consists of individuals with diverse skill sets, have extensive industry experience, and have effectively managed projects ensuring that all requirements are met on time, in scope, and within budget. Here are examples of a few clients we have worked with in providing graphic design, website maintenance, social media management, and search marketing campaigns.
Companies serving the consumer market are looking for high search visibility, building their brand, and require an active social media presence. An ongoing SEO program is a must, as most consumers compare products and read reviews before making a purchase decision. Tracking end-user behavior is key to adjusting marketing tactics and social media content.
Business To Business
B2B marketing generates leads, builds brand awareness, and drives sales in a business-to-business environment. Organic search rankings are pivotal to the SEO program’s success, customer testimonials, ongoing blog posts about your products and services, and the use of industry social media platforms like LinkedIn.
Retail digital marketing requires continuous optimization and adaptation to changing consumer behavior and product trends. Understanding your target audience and aligning your marketing efforts with your retail business goals is essential for success. Like a consumer SEO program, social media is significant, but typically, eCommerce eCommerce solutions are also needed.
Promoting industrial products online utilizes many SEO efforts, as in a B2B marketing campaign. Added components may include email marketing and posting into industry forums or online eZines. Routinely adding new content via blog posts about product use and application helps to generate higher rankings and retain the customer base.