What are SEO Attributes of a Website
SEO attributes of a website are key elements and practices that make it more attractive to search engines, thereby helping it to rank higher in…
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Frequently Asked Questions
What is Content Marketing?
Content marketing involves creating relevant content for your target audience on site pages, blog articles and social media posts. When you optimize this content for search engines, it will improve your website’s ranking visibility and increase organic traffic click throughs.
What is Link Building?
Link building is the practice of acquiring high-quality backlinks to your website from other reputable sites, including social media venues. It’s crucial in search marketing because it helps improve your website’s authority and search engine rankings.
What is Pay-Per-Click Advertising (PPC)?
PPC, or Sponsored Search, is a form of online advertising where companies pay a fee for ad placement on search engine results pages. It can be an effective approach to gain top page visibility however, obtaining high organic rankings is usually a better long-term ROI.
What Are Backlinks & Why Are They Important
Backlinks, also known as “inbound links” or “incoming links,” are links from one website to a page on another website. They are important for several…
How Do Keyword Phrases Help To Prequalify Organic Search Traffic
Redesigning a website can be a significant undertaking for a business, but it is often necessary to stay competitive and meet evolving customer needs. Here…
Webpage Search Optimization Best Practices
Optimizing a webpage for search engines is essential as it improves the visibility and accessibility of a website in search results, leading to higher rankings…